Baaly - Cosmétique végétale

Baaly, a Drôme-based company founded by Christelle Flouret, a hairdresser and colorist for over 30 years.
Inspired by her personal journey and her search for healthier alternatives, she created a range of 100% plant-based colorants.

Each formula is designed, tested and validated in our Valence salon-laboratory, before being manufactured in France from plants selected for their purity and efficacy.
There's no artifice here: plants are at the service of performance, care and well-being.

Local innovation: BaalyTECH, technology at the service of plants
Because plants require precision and expertise, Baaly has developed a unique tool: BaalyTECH, an AI-assisted diagnostic application, imagined and designed in the Drôme.
BaalyTECH enables :
analyze hair in a matter of seconds,
determine the right plant mix,
obtain reliable, reproducible results,
and support professionals and private individuals alike.
It's a rare innovation: a local technology that secures and democratizes plant-based hair coloring, while preserving the authenticity of plants.
Putting people first: a network of Baaly hostesses & consultants
Baaly is also a movement that creates links.
The brand has developed a network of consultants and VDI hostesses, known as the Baalynées.
Women from the region (and soon from all over France!) who accompany, advise, share beauty moments in small groups and sell Baaly products during friendly gatherings called Baaly Moments.
They enable everyone to :
discover plant-based products without pressure,
test Baaly products,
be guided towards a more natural beauty,
and, for those who wish, to earn additional income thanks to comprehensive support (training, tools, BaalyTECH application).
Baaly restores meaning, autonomy and pride to these women, who become true ambassadors of the Drôme's plant-based products.

A committed local company
Located between Ardèche and Drôme, Baaly perfectly embodies the spirit of the region:
naturalness, innovation, know-how and human spirit.
The brand favors :
local partners,
ethical suppliers,
eco-responsible packaging,
and a sustainable vision where beauty, health and the environment move forward together.
Today, Baaly is a local pride that is beginning to spread throughout France.
Discover: the color that connects
Whether you're a local, just passing through or simply curious, Baaly and BaalyTECH represent the perfect alliance between :
plant heritage,
craftsmanship,
and technological innovation.
A wonderful local adventure that proves that it's possible to do business differently... and naturally.